Because What’s On The Outside Matters Too

As spirits shelves become more crowded, aesthetics play a larger role in making a memorable first impression. The San Francisco World Spirits Competition pays homage to these unique, thoughtful aesthetics in the Packaging Design Competition. This separate competition evaluates the creativity, impact, execution, and overall effectiveness of an entrant’s packaging design.

Each entry will be assessed by a distinguished panel of graphic and packaging design professionals, including:

JOEL BLUM
Graphic Designer and Marketing Consultant, San Francisco Competitions, Los Angeles, www.sfspiritscomp.com

PATTI MANGAN
Principal and Creative Director, Imagine That Design Studio, San Francisco, www.imaginethatsf.com

ROBERT RICCETTI
Packaging Designer, Riccetti Design, San Francisco, www.riccettidesign.com

KIM WEBB
Founder, Webb Design, San Francisco, www.webbdesign.com